What a picture is really worth
Good or Bad... "A picture is worth a thousand words." I am sure you have heard this at least a thousand times. The pictures taken to represent your home need to create a story for potential buyers. A story that speaks to them, that invites them in. A story that allows them to create memories in their imagination of what life will be like when they are living, growing and experiencing life in their new home. The online listing is where home buyers will spend most of their time before ever setting foot into a showing.
So in reality, the online listing of your home is the homes' very first showing. Are your pictures helping potential home buyers to create imaginative stories of a memory filled future, or are your pictures quickly encouraging them to move on to the next listing?
Pictures are the portal. The homes' layout and design is the stage. A poorly staged or even an empty home can inhibit the home buyer from creating a story. Let me illustrate this point. Looking at an empty stage in a Broadway theater does not tickle our senses in the least. Fill that stage with professionally designed props, well rehearsed actors, crafted costumes, dynamic and enriching backdrops, mood setting lighting and a musical score, and we become captured in the story.
Is your home staged so that pictures are capturing our target audience, or are home buyers viewing our listings and feeling empty?
Today's market is competitive. To add to the sellers disadvantage, there is a surplus in home inventory. Home staging and real estate design have become essential in elevating your listing above the competition, moving your home from "sale" to "sold."
To get the very most for your home and to have it sell in the shortest possible time, utilize the services of a professional who can take your homes canvas and create a masterpiece.
Gauge your senses as you take a few moments to view some before and after pictures of homes that were professionally staged by Set2Sell and let the pictures do the talking.
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Interior Designer. Home Stager. Over 20 years experience in the Real Estate Design Market.